RC.CO-1.1: The organization shall centralize and coordinate how information is disseminated and manage how the organization is presented to the public.
Public relations management may include, for example, managing media interactions, coordinating and logging all requests for interviews, handling and ‘triaging’ phone calls and e-mail requests, matching media requests with appropriate and available internal experts who are ready to be interviewed, screening all of information provided to the media, ensuring personnel are familiar with public relations and privacy policies.
Documentation Maturity
Implementation Maturity
Description
The organization shall centralize and coordinate how information is disseminated and manage how the organization is presented to the public.
RC.CO-1.2
RC.CO-1.2: A Public Relations Officer shall be assigned.
The Public Relations Officer should consider the use of pre-define external contacts